Boots | Make more room for beauty

This was Boots biggest ever dedicated beauty campaign. Designed with Gen Z in mind, the 360 campaign spanned TV, OOH and special builds, print, radio, TikTok, Instagram and in-store.

Westfield special build with scent cannons that sprayed Kayali perfume from the bottle.

Fold-out bathroom cabinet doors in Grazia magazine.

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Garrard | Rule